Augmented reality bus stop gives riders a memorable moment

In a grab for some viral publicity, Pepsi Max has installed an interactive, augmented reality display at a busy bus shelter in London. At first glance, the display looks like a window, but passengers are soon surprised when meteors slam into the ground, aliens appear or a monster bursts through the ground. Check out the video above to see the priceless reactions of those witnessing the fake events unfold.

augmented reality bus shelter by pepsi max creates unbelievable scenarios [DesignBoom]

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