Technology could transform bus to digital billboard

Just when we thought our Dallas Zoo bus ads were pushing the limits on mass transit design comes the Willie transparent LCD bus.

The bus is a conceptual idea by designer Tad Orlowski intended as a way to “transform city landscapes and provide an added element to getting around town.”

The sides of the bus are made of transparent LCD screens that could turn a city bus into a mobile billboard. Take a look at the video above and see for yourself. Too futuristic or an idea for DART to consider? 

About DART Daily

Dallas Area Rapid Transit (DART) gets you around 13 cities with rail, bus, paratransit, and rideshare services. We serve DFW International Airport and Fort Worth via the Trinity Railway Express (TRE). The service area consists of 13 cities: Addison, Carrollton, Cockrell Hill, Dallas, Farmers Branch, Garland, Glenn Heights, Highland Park, Irving, Plano, Richardson, Rowlett and University Park.
This entry was posted in General and tagged , , . Bookmark the permalink.

1 Response to Technology could transform bus to digital billboard

  1. Justin says:

    First off it’d be nice if we had that extender on the back of our buses, since our new buses are too short.

    Second, that would be much too distracting for Dallas drivers, who can barely drive as it is.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.